It's Not Where You Start, It's Where You Finish!: The Success Secrets of a Top Member of the Mary Kay Independent Sales Force
by Gillian Hennessy-Ortega
from Wiley
PRAISE FOR It's Not Where You Start, It's Where You Finish!
"Along her journey, [Hennessy-Ortega] has inspired, motivated, and encouraged thousands of women to believe they too can turn their dreams and goals into realities. You will love this book; it will produce incredible results in your life."
--Rena Tarbet, Independent Senior National Sales Director Mary Kay Inc.
"With a refreshing style all her own, Gillian Hennessy-Ortega uses her down-to-earth wit and wisdom to ignite your belief in what's possible, raise your level of expectation for your future, recognize your potential, and empower you to take a step ahead of the crowd and into a lifetime of success. A must-read for anyone committed to living their dreams!"
--Lisa Diane, author, When You Can Walk on Water Why Take the Boat?
"Gillian inspired me to reach for the level of excellence I had dreamt of. This book will encourage you, at all levels of your life, to reach for your highest accomplishments. You won't be able to put this book down. Inspiring!"
--Albert Pujols, First Baseman, St. Louis Cardinals 2001 National League Rookie of the Year
"In It's Not Where You Start, It's Where You Finish!, Gillian shares the nuggets of truth that ensure both starting and finishing with results and excellence. As someone who uniquely knows what it means to live the American Dream, she has made herself a master of life and business. Now, as master teacher, she is passing it on to you."
--Pamela Waldrop Shaw, author, Design Your Life 90-Day Planner Independent National Sales Director, Mary Kay Inc.
"Gillian inspires people to reach farther and stretch beyond the comfort zone and into greatness. She has practical, straightforward ideas and tools to help any organization or individual move to the next level of success. I would recommend this book to anyone who desires success in their life."
--Guy F. Hulen, Director of Human Resources Hong Kong Shanghai Banc Corp. (HSBC)
"An inspirational tale of hard work and success against the odds
In 1979, Gillian Hennessy-Ortega came to the United States with nothing but $20 in her pocket and a desire to succeed. In less than twelve years, she realized that dream, becoming a National Sales Director of one of America's best-known and most iconic businesses, Mary Kay.
A story of immigrant aspiration and the success that comes with hard work-and a story of the American Dream fulfilled-this inspirational business tale begins with Hennessy-Ortega's first dramatic sighting of the Statue of Liberty and her recognition of the possibilities now open to her in her new country. She traces the arc of her career from nobody to somebody, from low-level salesperson to National Sales Director, and from helpless immigrant to empowered businesswoman. Along the way, she recalls what she learned from those women who inspired her during her journey-her mother, her childhood nanny, and Mary Kay Ash herself. It's Not Where You Start, It's Where You Finish! imparts timeless lessons on perseverance and hard work-and will resonate in the hearts of immigrants, businesspeople, and everyone with a dream to fulfill. "
Street Smart Franchising
by Joe Mathews
from Entrepreneur Press
The truth you need to know before you buy a franchise
This straight-shooting franchise guide goes beyond the “how-to” to teach you what to expect when starting a franchise. Real-life stories from the trenches illustrate to you how to cope with the difficulties a franchise presents. Smart Franchising reveals the personality types most likely to succeed at franchising and warns you about the character traits that may increase the risk of failure. Plus, it offers an in-depth look at what happens during the research and investigation of a franchise, something glossed over in most franchise books.Franchising For Dummies (For Dummies (Business & Personal Finance))
by Michael Seid
from For Dummies
Franchising for Dummies, by Michael Seid and Dave Thomas, details everything you need to know about this ever-popular route to self-employment. In typical Dummies fashion, it outlines the basics (from initial research through signing on the dotted line); development procedures (such as training employees, choosing locations, and buying goods); running the business (attracting customers, managing staff, dealing with franchisors); and moving on (considering further acquisitions, franchising your own ideas). Seid, a well-known consultant with 20 years in the field, and Thomas, the high-profile founder of and low-key spokesman for the fast-food chain Wendy's International, make this volume especially valuable by including inside tips taken from their extensive personal experience. "Too often, franchisees make the mistake of hiring an attorney to do battle with their franchisor, rather than simply sitting down with the franchisor, discussing their concerns, and coming to a negotiated conclusion," Seid advises at one point. "Training is nonstop, never-ending. It has to be," Thomas suggests elsewhere. "It has to remain a priority in your business because, one, you have turnover, but two, you can always improve." The combination provides a clear and complete primer for enlightened decision-making on virtually all aspects of franchise purchase and operation. --Howard Rothman
If you want to own your business but don’t want to start from scratch, maybe buying into a franchise is the right choice for you! Franchising can be a great way to get started in small business without taking the huge risk of founding and building a company on your own. But before you jump in there’s plenty you need to know in order to make sure you do it right.
Franchising For Dummies, Second Edition gives you all the inside insight and smart advice to make sure you pick the right investment opportunity and make the most of it. Written by one of the nation’s leading franchise consultants and by the late Dave Thomas, founder of Wendy’s International, this fun, friendly guide is packed with guidance from top industry professionals. Packed with practical resources you need to succeed, this handy guide will help you:
- Pick the perfect franchise opportunity for you
- Find an ideal location
- Raise the capital you need to launch your franchise
- Manage daily business operations
- Understand complex legal issues
- Work and communicate with your franchisor and other franchisees
- Read and understand a Uniform Franchise Offering Circular
- Expand your business and buy new franchises
Full of handy resources—including sample forms and agreements and a listing of available government resources—Franchising For Dummies, Second Edition is a great way to discover a great franchising opportunity, get started, and achieve your dream of small business success and independence.
Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Franchising & Licensing: Two Powerful Ways to Grow Your Business in Any Economy
by Andrew J. Sherman
from AMACOM
For well over a decade, Franchising & Licensing has been the standard reference for industry executives, consultants, and academics. Covering every aspect of these complex but highly profitable business strategies, the new third edition is applicable to domestic and international franchising initiatives alike. Every chapter has been brought up to the minute, with timely and detailed information on subjects such as:
* creating market-responsive sales, marketing, and globalization strategies * raising capital, structuring agreements, and protecting intellectual property * meeting regulatory, legal, and employment standards * establishing quality control and compliance measures * assessing opportunities for mergers & acquisitions, joint ventures, and other alternatives to franchising
Filled with illuminating examples, stories from the field, and dozens of forms for drafting franchising agreements and licensing programs, Franchising & Licensing remains the definitive resource for corporations in a myriad of industries.
"For well over a decade, Franchising & Licensing has been the standard reference for industry executives, consultants, and academics. Covering every aspect of these complex but highly profitable business strategies, the new third edition is applicable to domestic and international franchising initiatives alike. Every chapter has been brought up to the minute, with timely and detailed information on subjects such as:
* creating market-responsive sales, marketing, and globalization strategies
* raising capital, structuring agreements, and protecting intellectual property
* meeting regulatory, legal, and employment standards
* establishing quality control and compliance measures
* assessing opportunities for mergers & acquisitions, joint ventures, and other alternatives to franchising
Filled with illuminating examples, stories from the field, and dozens of forms for drafting franchising agreements and licensing programs, Franchising & Licensing remains the definitive resource for corporations in a myriad of industries."
Successful Franchising (Instant Success)
by Bradley J Sugars
from McGraw-Hill
Let a franchising guru show you how it's done.
A multimillionaire who built Action International up from a home-based operation to the 16th fastest growing franchise in the world in just twelve years, with nearly 1,000 franchises worldwide, Brad Sugars is one of the most successful franchising experts in the world. With the help of real-life examples, including KFC, Subway, and Howard Johnson's, Sugars arms you with powerful information you can put into action-immediately. You'll discover:
- Everything you need to know about buying a franchise
- How to franchise your own business
- The pros and cons of franchising versus licensing
- Insider tips for selling a franchise
Get real results right now when you discover all that Instant Success has to offer!
Instant Advertising * Instant Cashflow * Instant Leads * Instant Profit * Instant Promotions * Instant Referrals * Instant Repeat Business * Instant Sales * Instant Team Building * The Business Coach * The Real Estate Coach * Successful Franchising * Billionaire in Training
Franchising 101: The Complete Guide to Evaluating, Buying and Growing Your Franchise Business
by The Association of Small Business Development Centers
from Kaplan Business
This new definitive guide provides clear, concise explanations for finding, buying, operating, and growing a successful franchised business from top experts from the ASBDC and the American Association of Franchisees and Dealers (AAFD).
Checklists, forms, worksheets, and easy to follow strategies along with a sample franchise business plan and contract allow readers to discover how to: evaluate a franchise opportunity, develop forecasts and budgets, estimate start up costs, and get financing.
Tips and Traps When Buying a Franchise: Complete Revised and Updated
by Mary E. Tomzack
from Source Book Publications
Franchise Bible
by Erwin J. Keup
from Entrepreneur Press
The go-to book for franchise information, now in its sixth edition
This proven, popular reference has been completely updated to better guide you through the current franchise environment. Real-life examples of both service- and product-oriented franchises and useful checklists prevent mistakes and save time and money. Contact information for state and federal franchising regulatory agencies and a listing of useful publications guide you to the resources you need. Robert Smith, founder of Granite Transformations, describes how he successfully opened franchises nationwide based on guidelines in previous editions
The Complete Idiot's Guide to Franchising
by Jr., James H. Amos
from Alpha
Helping ambitious entrepreneurs fulfill their dreams.
For the last 35 years, franchising has created more small business jobs than any other economic engine in the world. Now, one of the industryÂ’s foremost authorities reveals everything aspiring entrepreneurs need to know in order to profit from this growing industry, including how franchising works, how to select a specific franchise, how to get financing, how to become a franchiser, and much, much more.
• Franchising in America is approaching a trillion dollar business, with nearly one half of every retail dollar spent in a franchise store
• Industry continues to experience double-digit growth year after year
• There are approximately 1,500 franchisers that are responsible for nearly 400,000 sites that employ 8 million people and create 170,000 new jobs a year
• The pool of potential franchisees is unlimited
• Author is one of the top names in franchising
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